Job offer : Digital Content Manager (M/F)

Reporting to the Management, you are the digital point of contact for Editions de Bionnay.

Your mission is to define, steer, and deploy the group's digital strategy, while supporting the evolution of the company's media, tools, and services.

As a true conductor of digital transformation, you will work in close collaboration with editorial and commercial teams and technical partners.

Your main missions

• Steer the digital strategy of Editions de Bionnay in line with the company's development objectives.
• Develop the visibility, reputation, and audience of our media through a high-performance acquisition strategy (SEO, content, emailing, social networks, GEO...)
• Manage the evolution of our websites and continuously optimize the user experience and navigation path.
• Develop and manage our digital content strategy, newsletters, and social networks to strengthen the engagement of our communities.
• Design, coordinate, and manage digital projects in connection with internal teams and our service providers.
• Structure performance monitoring using key indicators (traffic, audience, engagement, conversion, CRM) and propose continuous improvement actions.
• Identify, deploy, and manage automation and Artificial Intelligence solutions to optimize our marketing, editorial, and commercial processes.
• Imagine and develop, with our partners, innovative digital tools adapted to our businesses (AI assistants, content automation, internal tools, services for our readers, partners, and advertisers...)
• Ensure permanent monitoring of digital innovations and be a driving force for proposals to support the evolution of offers, services, and the organization.

💼 Profile sought:

• Experience: Profile with at least 3 years of experience in digital marketing, web marketing, digital project management
• Technical skills: solid digital culture
• Aptitudes: capable of combining strategic vision and operational implementation

💪 Your personal assets:

• Creativity: ability to propose innovative formats (videos, infographics...)
• Organization: Rigor and sense of time management to coordinate several projects simultaneously and meet deadlines.
• Curiosity: constant monitoring of web trends, social networks, and new technologies.
• Interpersonal skills: ability to coordinate internal and external contributors.

Ready to join the adventure?

Do you recognize yourself in the spirit of the position? Apply now!

This position is open to people with disabilities.

Committed to diversity and equal opportunity with our partners, we study every application without distinction: if this project inspires you, do not let self-censorship hold back your potential, dare to apply!