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title: "Product Marketing Manager (M/F) · Gréasque | Actual group"
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# Job offer :** Product Marketing Manager (M/F)**

Permanent contractGréasque, 13850, Provence-Alpes-Côte d'AzurFull-timePas de diplôme requisTemps pleinElectronics Industrycommunication and marketing52 000 – 55 000 €/an

## **Actual Talent**

[**08 11 36 94 40**](tel:0811369440)

[All the agency's jobs](https://www.actualgroup.com/en/jobs?recruiterCode=NYAT)

## **The role**

Within an innovative structure specializing in hardware products and complex systems, you play a central role as an interface between the market, sales teams, and R&D. Reporting to the Marketing Manager, you take operational responsibility for key product lines to ensure their commercial success and strategic positioning. This recruitment is part of a team reinforcement to support the development of the portfolio's solutions.

### Your main missions/responsibilities will be as follows

- Collect and analyze customer needs as well as market trends to formulate strategic recommendations.
- Draft high-level functional specifications for R&D Product Owners and ensure development tracking.
- Conduct continuous competitive benchmarking to optimize positioning, pricing policy, and offer profitability.
- Develop and manage the product roadmap in close collaboration with development teams.
- Drive the deployment of Go-To-Market campaigns and the operational execution of product launches.
- Ensure Sales enablement by creating sales support tools (guides, arguments, FAQs) and training sales teams.
- Participate in direct interactions with customers and strategic partners to promote solutions.
- Manage the entire product lifecycle, including range monitoring, migration stages, and End-of-Life (EOL).

Start date: As soon as possible

## **The profile we're looking for**

We value the richness of technical backgrounds and are looking for a personality passionate about high-tech products, capable of creating bridges between business vision and technical feasibility.

### Experience and Education

- Higher education in engineering, business school, or equivalent.
- At least 5-7 years of successful experience as a Product Marketing Manager in a complex technical environment (electronics, telecoms, embedded systems, computer hardware, or access control...).
- Proven experience with hardware product ranges.

### Technical Skills

- Solid culture of technical products and mastery of B2B Product Marketing methodologies.
- Proven ability to translate customer needs into high-level functional specifications usable by R&D.
- Mastery of market analysis techniques, pricing, margin calculation, and Go-To-Market.
- Fluent English required (daily exchanges in an international context).

### Behavioral Skills

- Excellent interpersonal skills and ease in communicating with various stakeholders (customers, business teams, PO, R&D).
- Analytical and synthesis skills to structure, prioritize, and defend the product roadmap.
- Result-oriented culture, autonomy, and ability to work in an agile environment.

### **Want to join the adventure?**

Apply without waiting!

## **Apply for this job**

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