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# Job offer :** Content Manager (M/F)**

Permanent contractParis, 75009, Île-de-FranceFull-timePas de diplôme requisTemps pleinBanks / Financial institutions

## **Actual Talent**

[**08 11 36 94 40**](tel:0811369440)

[All the agency's jobs](https://www.actualgroup.com/en/jobs?recruiterCode=NYAT)

## **The role**

As part of the website redesign, you will participate in reflecting on the evolution of the editorial line, ensure the optimization of content for both internet users and search engines and AI engines, by adapting our discourse, particularly to the most used verbal expressions or questions, and by reorganizing and presenting content... Ensure content optimization by reviewing user profiles and journeys, adapting our discourse to the most used verbal expressions or questions, and reorganizing and presenting content...

You will produce regular, high-quality editorial publications adapted to our targets using a popularization and innovative pedagogical approach. You will identify themes to develop and work on semantic cocoons. You will identify emerging themes.

You will be proactive and create new media: videos, infographics, micro-learning, etc. You will also monitor and analyze indicators to evaluate and improve content quality and produce regular reports.

### You will work cross-functionally with various FBF teams

- You will ensure the validation of content and its relevance with in-house specialists and experts.
- In connection with the media/multimedia department, you will define the editorial schedule for the entire site and follow up on social media relays.
- You will ensure the validation of content and its relevance with in-house specialists and experts.
- You will be proactive and create new media: videos, infographics, micro-learning, etc.
- You will also monitor and analyze indicators to evaluate and improve content quality and produce regular reports.

You will also be required to participate in other financial education projects led by the FBF, notably the "J’invite 1 banquier(e) dans ma classe" initiative.

## **The profile we're looking for**

With a **Bachelor's +4/5** degree, specializing in marketing/communication, with if possible notions of pedagogical engineering and/or experience with LMS. You ideally possess a **minimum of 3 years** of experience.

We are looking for a profile who loves to learn and work in a team, has very good spelling, knowledge of SEO, GEO and AI, and has already worked in the banking sector.

## **The company**

**FEDERATION BANCAIRE FRANCAISE**

Autonomous, serious and proactive, are you convinced of the importance of financial education?

Do you enjoy writing and giving meaning to texts? Are you interested in the banking sector? Join the Fédération bancaire française (FBF), a professional organization that represents all banks operating in France.

We are looking for a **Content Manager** (M/F) for "Les clés de la banque", the general public information website currently undergoing a redesign.

Within the Communication Department, your mission is to strengthen our brand visibility through the production of adapted and high-quality content, and to promote our program.

### **Want to join the adventure?**

Apply without waiting!

## **Apply for this job**

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